Business Model Generation

I wonder how many photographers seriously consider business models and even applying their creativity to developing new business models. Frankly I’ve always thought business models were fir the MBA crowd and not something that I needed to worry about. With some prompting from people like ‘Photo’ Jack Hollingsworth I’ve been giving the business side of photography a harder look in recent weeks. There are lots of great resources for photographers, such as Fast Track Photographer and Fast Track Photographer Business Plan both written by Dane Sanders, although I find myself more aligned with books such as ‘Taking the Leap‘ by Cay Lang which seem to have painters as the primary audience but easily translates to the other visual arts.

The Book Business Model Generation (get a free 72 page preview here) provides a visual tool that helps you build a business model that you can use to test your ideas. I’ve been able to easily flesh out some of my ideas and identify questions that I need answering before moving ahead. A video showing how to use the tool – the Business Model Generation Canvas is below.

Friday Inspiration: Charles Cramer

Charles Cramer is a master photographer and printer.  I think that his work is just stunning and so I was pleased to come across videos of Charlie describing his exhibition at the Center for Photographic Art: earth, water, light and also describing the dye transfer printing process.  The videos are shared below.

I’ve mentioned Charlie Cramer before in my post First Light Three Different Ways in which I mention Charlie as one of the photographers who contributed to the book First Light: Five Photographers Explore Yosemite’s Wilderness.

Sunrise Surprise

I had two surprises last week at my favorite beach for sunrise photography. I had probably been photographing for 15 mins when I noticed that there was a fire further up the beach – it was still quite dark at 5 am and so hard to miss. As I looked closer I realized that there was someone sat at the fire and so I didn’t feel a pressing need to rush over to investigate further. I did have a chance to chat later – it was someone on the first night of their vacation so excited to be at the coast that they wanted to be sure they saw the sunrise and were keeping themselves warm while they waited. As it got lighter I also realized that there was a sailboat anchored in the cove and I rushed over to take the shot above. While it’s hard to tell from this image, the sailboat was probably in about 12 inches of water and must have been on the bottom at low tide. I’m not sure what kind of boat can stand that treatment but it made a nice change.

The Future of the Book – Part 2

I continue to be interested by the possibilities that the future holds for the book.  Seth Godin had this to say recently on his Domino Project Blog:

‘Cleaning out a moldy corner of my basement, I ended up with a stack of about 400 paperback books.

Looking at each cover, I remember what was inside. Each contained a notion or an adventure or an idea. It adds up. (With some, I even remember where I was when I read them).

The magic of books, something I haven’t found in blog posts, jewel boxes, tweets or old TV Guides, is that they perfectly encapsulate an idea. They have a beginning, a middle and an end. And they have a cover, something that wraps it all together.

Maybe I’m a fogie, but I have trouble visualizing a pile (or a wallful) of Kindle ebooks. I’m going to miss that.’

I’m not sure why we have to visualize a pile of ebooks.  Seth’s Domino Project, which is an attempt to shake up the traditional publishing model is format agnostic which makes sense to me.  There are going to be people like me who enjoy the portability of eBooks but who still crave for the actual book, particularly when the book is something special.

Blurb are also evolving their idea of publishing from a traditional model

to one that is more supportive of the author in today’s environment.

The images above are from a recent article on the ‘Future of the Book Blog‘ in which Ben Clemens suggests that ‘eBooks will save the book‘ in part because ‘e-books re-focus books around their essence: words and images, assembled and carefully edited.’

I’m not sure how or why this is true because with the advent of digital it is so much easier for everyone to generate an eBook.  What is true is that exceptionally prepared eBooks, iPad apps etc. will set the bar for everyone and while it will be easy to convert pages of text into eBooks we will come to expect a high quality product.  Jim Goldstein‘s iPad photo books that he prepared for himself and for William Neill caught my eye as an example of what we might come to expect as normal, with more multimedia offerings to come.

So what about the physical artifact – the traditional book?  Is there still a place for it?  I’d like to think so – what about you?

Friday Inspiration: Michael Torosian & Lumiere Press

My recent foray into the work of Paul Caponigro led me into a world that I’d thought a little bit about before, but hadn’t really immersed myself in.  That of the book as a fine art object.  The catalog for Paul Caponigro’s exhibition ‘The Hidden Presence of Places‘ has an essay that references ‘Paul Caponigro On Prior Lane: A Firefly’s Light: The Cushing Interviews Edited with an Introduction by Michael Torosian‘.  Michael Torosian owns and operates Lumiere Press, a publishing house for limited edition books on photography using letterpress printing.  To see a video interview with Michael Torosian click here.  If you have even the vaguest interest in letterpress printing you won’t be disappointed.

More about On Prior Lane can be found here.

Fishnets in the Morning

Often when we are looking at the charts of both familiar and new sailing waters we see areas marked off as ‘fish traps’ – no go areas during particular times of the year.  In our home waters of Narragansett Bay I have yet to see any evidence of the fish traps but nevertheless we stay well clear just in case.  In the bays towards the end of Long Island however it’s a very different story.  Nets strung out between poles like the one above are a common sight.  I have yet to work out what kind of fish these nets are intended to catch or in fact to ever see anyone paying any amount of interest in them but they are a dominant sight just of the beach where we take the kids swimming.  If you know more I’d be delighted to hear about it.

Book Comment: Outdoor Photography Masterclass – Niall Benvie

I’ve been trying to understand the key elements of ‘Intimate Landscapes’ – I’m still a long way from them making even vague sense to me – but I am looking at as many photographs as I can in this style and reading as much as I can too.  Niall Benvie‘s article in Outdoor Photography about ‘Deconstructed landscapes’.  You can find a version of the article on his blog here, certainly worth a read.

I enjoyed the article enough to look up his books and came across Outdoor Photography Masterclass.  Against my better judgement, since I’m trying to ween myself off ‘how to’ books,  I ordered it and spent last weekend flipping through it.  The book is broken up as though it were a 3 day workshop.  I haven’t gotten deeply into the specifics of workflow, basic processing etc., – it seems like the usual affair, generally solid advice, perhaps a little dated.  A minor quibble for instance – I’m using 8 GB memory cards, shooting raw I get about 280 images per card.  I generally delete the out of focus stuff and keep the rest.  It’s quite possible for me to have at least 8 GB of images from a morning or evening shoot more than will fit onto the DVD recommended for archiving purposes.

What I really liked were the more thought provoking short essays at the end of each chapter, covering topics such as ‘How Should we Critique Outdoor Photography’ and ‘Creativity, Style & Vision’.  I would have been happy to have a book full of these and I’m happy to have bought Outdoor Photography Masterclass for these writings if nothing else.

To find more of Niall’s writings, and I recommend that you do!, a great place to begin with is the blog ‘Images from the Edge‘ that Niall collaborates on with Clay Bolt, Paul Harcourt Davies & Andrew Parkinson.  Niall is also a regular contributor to the UK magazine Outdoor Photography.  This can be hard to find in the US but is available as an iPad app and well worth having a look.  Lots of good stuff to dig into.

I've Gotten Rusty

Normally the presence of water makes things rusty.  For me, quite the opposite is true.  It’s been a while since I’ve been able to get out with the camera in any serious way and I really felt it this last weekend.  I was surprised that it took me one session to get back into a rhythm.  I sometimes feel like this even when I have been shooting regularly – the first 15 – 20 minutes are essentially me stretching and warming-up so that I can work towards the image that I have in mind.  If anyone has good ideas for a series of ‘stretches’ to make that first few moments on location more productive I’d be happy to hear them.

Fortunately the weather held out while I was at the beach which meant that I was able to get a few sessions in and came away with at least one image I was happy with.

Are you on the Okay Plateau?

I am curious about how people learn, particularly why some people excel and whether they have an innate talent or is there something that they do that pushes them achieve more.

I was intrigued when I came across the video below from Joshua Foer in which he describes what he refers to as the ‘the okay plateau’ and suggests that avoiding this plateau is essential if you are to reach a level of mastery.

What is the okay plateau?

Foer describes the model developed by Paul Fitts and Michael that describes three phases of learning:

Cognitive – Identification and learning of the component parts of the skill being learned
Associative – practicing the skill and using feedback to improve performance
Autonomous – skill is developed and becomes second nature.

Once you reach the autonomous phase you run the risk of feeling that you are good enough, slowing any further improvement.

With photography it’s quite easy to reach the autonomous phase, to become fluent enough with the technical aspects of photography to make competent photographs. To move beyond this stage to make great photographs involves staying in the associative phase for as long as possible.

So how do you keep in the associative phase?

Engage deeply – spend time really looking at the images that you make, what you were trying to make and figure out how to close the gap. Spend time reviewing the work of the masters to make sure that you are familiar with the history of your field. Find a circle of trusted advisors that will give you sound feedback and push you further.

I’m coming to realize that while I may create my photographs alone being part of a community is important to keep me moving forward. If you don’t have a circle of friends to give you feedback how will you build one? I’d be interested in hearing you thoughts.

Friday Inspiration: Paul Caponigro

My copy of the catalog for Paul Caponigro’s exhibition ‘The Hidden Presence of Places‘ arrived this week.  I was of course familar with, and particularly like, ‘Running White Deer‘ and aware of some of his still life studies but otherwise largely ignorant of much of his work.  This was an attempt to fill in that gap in my knowledge.  I was very pleased that I did.  The collection in ‘The Hidden Presence of Places‘ has a number of images that resonated with me – quiet and contemplative, exactly what I am striving towards.  The essay that leads off the book has a number of references, many of which I will add to my library over the next few months.  In the meantime I’m going to study the images in the catalog and plan a visit to the exhibition at the Farnsworth Gallery in Rockland before it closes Oct. 9th.